Why Ad Copy Advice

We assist you in ensuring your advertisements and ad copy meet the required Standards and Codes of Practice for use within Australia (including the newly introduced Green Code).

 

Advantages of using our copy advice include:

  • Providing assistance to advertisers and agencies to ensure their Advertisement meets the high standards expected by both the Australian Regulatory Bodies and the Australian public.
  • Preventing time and money being wasted on advertising campaigns which breach the rules, codes and standards and therefore most likely to be short-lived - i.e. You are asked to significantly alter the advertisement which incurrs high re-production costs, or even remove the Ad altogether.
  • Reduce embarrassment and damage to brand reputation through adverse publicity when a complaint is upheld by the Regulatory Bodies.

Use our services to check your Advertisement before it is published, we can help identify where your Ad may attract complaints by the public, and areas where your Ad maybe subject to breaches of Australian Codes of Practice. We will highlight which Codes and/or Standards, in our opinion, may have been breached.

 

Ad Copy Advice allows you to publish your Ads with more confidence of not being subject to public complaint or investigation by the various media bodies such as:

  • Advertising Standards Bureau (ASB)
  • Alcohol Beverages Advertising Code  (ABAC)
  • Federal Chamber of Automotive Industries (FCAI )
  • Australian Association of National Advertisers (including advertising to children) (AANA)
  • Responsible Children's Marketing Initiative of the Australian Food and Beverage Industry (AFGC)
  • Australian Quick Service Restaurant Industry Initiative for Responsible Advertising and Marketing to Children (QSR)
  • Internet Industry Association (IIA)

Experience

Our media industry experience draws directly from 8 years in TV Production. Ad Copy Advice Australia brings to you a confidential, quality and reliable Advertisement Copy assessment and advice service. 

 

 

Money Back Guarantee*

After using our service, should your published advertisement be found to breach any of the industry Codes or Regulations Ad Copy Advice Australia assess against, and Ad Copy Advice did not highlight that particular possible breach in  our report, Ad Copy Advice Australia will refund your assessment fee.

  

  

 

 

*Conditions apply

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